GSI Helps You Understand the 4Cs of Diamonds and More… Hosts Workshop at IIJS Signature 2013, Mumbai
Gemological Science International (GSI), a New York Head Quartered independent gemological laboratory that provides professional gemstone identification, grading, and appraisal services to the fine jewelry industry participated in the India International Jewelry Signature Show, 2013. At this premier industry platform, GSI hosted an interesting and informative workshop on Gemology for jewelers, retailers, and students on the understanding of Diamonds and diamonds Jewelry every day
on 22 – 25th February at IIJS Signature, Mumbai.
Gemological Science International, the institute that has re-engineered the processing paths for gem identification and grading resulting in higher levels of productivity and cost reduction, has very successfully conducted challenging and exciting workshops on clarity and treatments of Diamonds. The workshops conducted by experienced gemologists aimed at helping people to buy goods with a better judgment and understanding.
Mark Gershburg, CEO, Gemological Science International (GSI) said “This is our second year of hosting workshops at the IIJS and as last year we were the only international grading institute in India conducting workshops at this prestigious event. The IIJS is a great platform for the congregation of some of the best minds in the jewelry industry and our workshop is designed to answer questions that mostly go unanswered or are never thought through by a lot of us in the industry. This makes the workshop an interesting platform to address the larger issues facing the industry and it is very encouraging to see the positive response to our workshops.”
IIJS Signature Show is one of the premier jewelry exhibitions in India that is emerging as one of Asia’s best and largest too. The event displayed the latest creations in jewelry and provided a wonderful platform to exhibitors for promoting their products and brands and also directly engaging with influential buyers and key decision makers in the jewelry industry.
Neeta Shah, Vice President of India Operations further adds “So many people tell me that they would love to understand their diamonds but find it hard to. Everyone has heard of the four Cs i.e. Cut, Clarity, Carat, and Colour, but it becomes difficult for them to use this knowledge practically. Therefore, we based our workshop on answering their questions as simply and practically as possible. I was very happy with the tremendous response that we got. Last year we had visitors from ASMI, NIJD, HK Design, Nakshatra, Gili, et al. who came from various parts of the country and attended the workshop.”
The workshop covered the following in detail:
- Clarity Characteristics – Cavity/chip and Indented Naturals
- How to identify Types of Treatments 1 and 2 in a diamond – Internal Laser Drilling – ILD
- The Diamond Weight estimation set in a Jewelry
- Identification of a diamond and simulants
GSI had conducted similar workshops at IIJS 2012 in August and has received a remarkable response.
Debbie Azar is an experienced executive with extensive knowledge of the jewelry and gem lab industries. Her entrepreneurial skills and clarity of vision have helped GSI achieve rapid and continuous growth worldwide.
She began her industry career by starting her own successful costume jewelry business. She then expanded her knowledge of the industry with sales, marketing and business development roles at several companies. In 2005, she joined Mark Gershburg to establish GSI. Ms. Azar is an active member of myriad industry organizations and charities; she currently serves as a Board Member of Jewelers for Children. She is also a Forbes Business Council member.
Her strengths include working directly with retail chains and stores to help build their business and brands. She is widely known in the industry for her commitment to meeting customer needs.