GSI Expands National Footprint… Inaugurates Kerala Laboratory

GSI Expands National Footprint… Inaugurates Kerala Laboratory

After launching in Mumbai at BKC; Andheri and Goregaon GSI is now set to expand its footprint down south with a cutting-edge laboratory in Thrissur, Kerala. The GSI Kerala laboratory was inaugurated by none other than the respected Mayor Shri IP Paul. Thrissur being the cultural capital of India has a strong gem and Jewellery community with all major jewellery groups having manufacturing facilities and showrooms here. This made it a logical and favourable choice for GSI to set up a laboratory.

At the newly opened lab, GSI will be offering grading of loose diamonds; diamond jewellery grading; QA services; preliminary services customized for different customers and different situations via a unique Mobile Lab. The lab will undertake grading and pre-sorting of all sizes of diamonds from -000 to 100 carats. The lab will also offer customized reports in different formats. We will do our part by offering very competitive pricing for our services Mobile Lab within Kerala.

Speaking on the launch Mark Gershburg, CEO, Gemological Science International (GSI) said “India is one of our most important markets and we have been very successful so far in our endeavor. With the new laboratory, we are confident to be able to cater to the huge market for gems and Jewellery down south.”

Neeta Shah, Vice President of India Operations further “Our aim at GSI is to not only create awareness about gem identification but to bring about a significant change in the industry through a professional and structured approach towards the process. We strongly believe that the market is evolving towards professionalism and we will be able to cater to the changing needs of both the industry and the consumers.”

Part of GSI’s meteoric success in India is its keen understanding of India’s growing domestic jewellery market. The composition of the Indian retail market is unique calling for a very specific trade model, for example, many Indian merchants require gradual upgrade paths to adapt to the U.S. market standards. Security measures in India are different than in other markets, and to enhance supply chain security GSI has ensured locating the Indian labs close to the world’s leading diamond cutting/polishing and jewellery centers. In India, GSI is also actively involved in working with polishing facilities, consulting with cutters, and interacting with other labs to coordinate cutting and grading services. Proximity to polishing facilities and other industry infrastructure provides a valuable competitive benefit to the business.

About the author

Co-founder & President at Gemological Science International (GSI) | +12122074140 | Website | + posts

Debbie Azar is an experienced executive with extensive knowledge of the jewelry and gem lab industries. Her entrepreneurial skills and clarity of vision have helped GSI achieve rapid and continuous growth worldwide.

She began her industry career by starting her own successful costume jewelry business. She then expanded her knowledge of the industry with sales, marketing and business development roles at several companies. In 2005, she joined Mark Gershburg to establish GSI. Ms. Azar is an active member of myriad industry organizations and charities; she currently serves as a Board Member of Jewelers for Children. She is also a Forbes Business Council member.

Her strengths include working directly with retail chains and stores to help build their business and brands. She is widely known in the industry for her commitment to meeting customer needs.

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Where is Gemological Science International (GSI) located?

GSI is headquartered in New York, NY. It has 13 laboratories on four continents and in a number of countries: the United States, India, Dubai, Israel, Belgium, Hong Kong, and Botswana. This makes GSI one of the largest independent gemological organizations in the world.

Is there a difference between grading reports issued by different GSI laboratories?

All GSI laboratories grade using the same methods and adhere to the same standards. Every laboratory is staffed with highly trained professionals who have years of grading experience and an extensive gemological background.

What does it mean when a sales associate tells me my diamond is “GSI Certified” or is accompanied by a “GSI Certificate”?

The phrases “GSI Certificate” and “GSI Certified” are industry shorthand for GSI grading or identification reports. What this means to you is that expert gemologists and trained professionals meticulously evaluated the item. When your diamond, jewelry or gemstone is accompanied by a GSI grading report, you can be completely confident in the accuracy and objectivity of the evaluation.

Where can I find “GSI Certified Diamonds”?

GSI diamond grading and identification reports can be found in jewelry stores worldwide and online. Insist on a GSI grading report when shopping for a diamond, jewelry or gemstone.

What do I do if I lose my GSI Diamond Report?

Every GSI grading report is available on our website. Please visit and go to “verify your report”. Enter your GSI report number and you’ll instantly have access to a digital copy of it. You can also email us through the website to request a copy.

What are the 4Cs

A beautiful diamond is one of nature’s most mesmerizing creations. But how do you objectively judge the quality of the gem? The 4Cs – Cut, Color, Clarity, and Carat Weight – are the universal standard for doing this.

Is there anything beyond the 4Cs?

The 4Cs are an essential and important description of a diamond’s characteristics. But there is a considerable amount of detailed information behind each “C” along with other qualities of a diamond that affect its beauty, such as fluorescence, light performance and more.

How much do you need to know? That’s up to you, but knowing the 4Cs is almost essential.

What does a GSI diamond grading report look like?

GSI offers a number of grading reports (often referred to as “GSI Certificates”). You can see samples of them by browsing the Grading Reports page on our website.

What does a GSI colored diamond grading report look like?

You can see samples grading reports by browsing the Grading Reports page on our website.

What does a GSI Colored stone report look like?

You can see samples of Colored stones reports by browsing Grading Reports page on our website.

How does a GSI grading report compare to other laboratories that issue grading reports?

It is our policy not to comment on other laboratories. However, know that GSI adheres to the highest ethical standards. We do this in a number of ways:

  • Rotating gemologists to our different labs
  • Continuously upgrading our proprietary grading software to ensure full compliance with international grading standards
  • Having our gemological research department constantly investigate new developments in the industry, which informs the grading process

What’s the difference between a “GSI Certificate” and a “GSI Diamond Grading Report”?

GSI issues a variety of grading and identification reports. Consumers and industry professionals often call these reports “GSI Certificates”.

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