Mumbai, 27th November, 2014 – Gemological Science International (GSI) a full-service, high-tech lab designed specifically to meet the rapidly changing needs of the jewelry industry, participates at the Kerala Gems and Jewellery Show (KGJS), 2014. At this premier industry platform, GSI hosts an interesting and informative workshop on the understanding of Diamonds, every day from 06th December until 8th December 2014 at KGJS, Kerala.
Neeta Shah, VP of India Operations said, “So many people tell me that they would love to understand their diamonds, but find it hard to. Everyone has heard of the four Cs i.e. Cut, Clarity, Carat, and Color, but it becomes difficult for them to use this knowledge practically. Therefore, we based our workshop on answering their questions as simply and practically as possible.”
Mark Gershburg, CEO, GSI further adds, “The workshop will be conducted by highly professional and dedicated staff with vast experience in grading loose and diamond jewelry. GSI uses the most advanced proprietary software as well as the newest technology during each step of the process.”
Furthermore, GSI experienced tremendous growth worldwide and in India particularly. GSI has a lab in Thrissur which serves the gem and jewelry industry based in South India region, therefore it’s completely logical for GSI to exhibit in Kerala. All show visitors will be able to familiarize themselves with GSI’s services and reports, and GSI’s existing customers will be able to learn about our new products.
The workshop covers the following in detail:
- Identification of Diamond
- Grading Symmetry & Polish of a Diamond
- Tips on Jewelry Grading
- Clarity Grading of Loose & Mounted Grading
The GSI booth will be located in the CIAL Trade Fair & Exhibition Centre (Booth No. G11).
Debbie Azar is an experienced executive with extensive knowledge of the jewelry and gem lab industries. Her entrepreneurial skills and clarity of vision have helped GSI achieve rapid and continuous growth worldwide.
She began her industry career by starting her own successful costume jewelry business. She then expanded her knowledge of the industry with sales, marketing and business development roles at several companies. In 2005, she joined Mark Gershburg to establish GSI. Ms. Azar is an active member of myriad industry organizations and charities; she currently serves as a Board Member of Jewelers for Children. She is also a Forbes Business Council member.
Her strengths include working directly with retail chains and stores to help build their business and brands. She is widely known in the industry for her commitment to meeting customer needs.